Anthurium Creative helps membership-based and experience-driven businesses turn hospitality into a competitive advantage.
We work with organizations to align culture, leadership, and the client, guest and member experiences so that hospitality becomes not just something you do, but something that drives retention, referrals, and long-term growth. Our work includes leadership workshops, guest and member journey mapping, service philosophy development, team culture alignment, and ongoing advisory support. At Anthurium, we believe the best brands are built from the inside
-
The Anthurium flower has long symbolized welcome, generosity, and the art of hosting. At Anthurium Creative, it represents our belief that cultures built on care and connection create the conditions where people, and organizations, thrive.
The Anthurium Method
-
SURFACE
Make the invisible visible.
-
Align
Embed the changes into habits, rituals, and systems.
-
Sustain
Create shared language, expectations, and agreements.
Testimonials
-
"Jen was an outstanding partner and a key contributor to the success Ambar Estate has enjoyed since the opening of our tasting room in June of 2024. The entire team she helped recruit remains at Ambar and are performing very well. Simply put, Jen set us up for success and I could not be happier with her contributions to the launch of Ambar Estate." - Rob Townsand, Ambar Estate and Vinovate
-
"Jen helped us evolve hospitality from a simple initiative into a firmwide expectation supported by a dedicated committee and measurables. The impact has been tangible for our team and meaningful for our business, and her guidance has played a key role in shaping the experience we strive to deliver every day.." - Chelsea Tilly , JGP Wealth Management